CF Montréal is one of 26 MLS clubs to join’s global engagement network

MONTREAL – CF Montréal announced Wednesday a multi-year partnership agreement with next generation fan engagement and rewards company,, making the company an official partner of CF Montréal.

With a shared vision in leveraging next-generation technology mixed with innovative experiences, the - CF Montréal partnership will further strengthen the existing relationship with fans both on and off the pitch.

With 26 club deals across the League, including CF Montréal, seeks to create a unique community for MLS fans to celebrate their passion for the game and give them access to once-in-a-lifetime experiences all from one app. As of the 2022 season, the partnership will offer fans privileged access to the Club through rewards, contests and exclusive events.

With the highest percentage of millennial audience of any major sport in Canada, the deal with seeks to enable CF Montréal to showcase its commitment to innovation by leveraging blockchain technology. It will also provide the Club with the necessary tools to engage with fans in more immersive ways. will be integrated across League and partner clubs’ social channels and receive digital signage at partner club home games.

The agreement also enables, CF Montréal, and MLS to work together on new fan engagement products in the years ahead. has indicated that it has major global expansion plans and will increase its existing presence in Europe, while targeting many more launches in the USA, Asia, and South America with the world’s leading sports properties. recently announced international soccer legend Lionel Messi as the company’s first Global Brand Ambassador.

For more information on CF Montréal and, visit or


Founded in 1992, CF Montréal is a professional soccer club that has been competing in Major League Soccer since 2012. It has won the Canadian Championship five times, and reached the CONCACAF Champions League final in 2015, as well as the competition’s quarterfinals in 2009, and, more recently, in March 2022. CF Montréal plays its home games at Stade Saputo, a 19,619-seat soccer-specific venue, and on occasion at the Olympic Stadium in Montreal.


Headquartered in New York City, Major League Soccer – celebrating its 27th season in 2022 – features 29 clubs throughout the United States and Canada, including 2022 expansion team Charlotte FC and St. Louis City SC, which debuts in 2023. For more information about MLS, visit


Transitioning passive fans into active fans is essential to the future of sport. Our vision is for an extensive network of the world’s leading sporting organizations to achieve this through Fan Tokens and transactional fan engagement on Fan Tokens and the fan engagement platform enable the world’s biggest sporting properties to plug into a fan influence and fan reward ecosystem.’s ever growing roster features over 130 major sporting organizations, including massive football clubs from Europe and Latin America, premium Formula One™ teams, giants from the NBA, NFL, NHL and MLS, leading esports teams and the UFC®. The app is available in 10 languages. For more information please visit

Media Contacts:

For CF Montréal

Patrick Vallée

For Major League Soccer

Angela Alfano

For Socios

Jelani Downing